RESOURCES

Insights & Guides to Stay Informed and Ahead of the Market

Market Insights

July 2026 Equipment Market Update: Slower Turns & Split Values

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Performance & Strategy

What the Summer Equipment Data Is Telling Dealers — and How to Respond

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Market Insights

June 2026 Equipment Market Update: Falling Supply, Uneven Strength

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Videos

Embracing AI and Data in Parts Management | Wayne Brozek

Inside Tractor Zoom | 2025 Growth

Unlocking the Value of Warranty in Equipment Sales | Jacob Bryce

Transforming Equipment Dealerships That Last | George Keen

Aged Inventory Challenges & Data Utilization | George Keen

Enhanced Sales Management for Dealers | George Keen

Texas Tough: Moving Equipment After Hurricanes & Economic Downturn | Brad Crist

Titan Machinery Used Equipment Management in 2024 & Beyond | Don Aberle

AGCO Used Equipment Outlook in the Southeast | John Hoffmann

Data Strategy 101 for Equipment Dealers | Timothy Johnson

Kubota Dealer & Technology Leader River Valley Tractor | Taylor Carlow

A Farmer's Perspective: Building Relationships with Dealers | Quentin Connealy

Farmer Buying Behavior: What Dealers & Lenders Need to Know | Brady Brewer

Leo Johnson: Dealership Succession Planning & Growth Through Acquisitions

Jim Rothermich: Land and Machinery Trends, Data, and Future Prospects

Van Wall & Vesel: Hiring Strategy & Talent Development for Dealerships

Duane Kautzman: Dealership Strategies for a Slower Farm Economy

Hank Mandsager: Leveraging AI as “Actionable Insights” for Dealerships

Pilot Episode: What Lies "Beyond the Hood"

Jason Hoult: Implementing Gradual Growth at Dealerships

Ivan and Brandon Dorhout: Developing Your Workforce and Planning for Succession

J.D. Marbury: Equipment Export Processes & Crazy Stories Abroad

Jeff Oldham: Leading a Dealership Culture of Innovation

Podcasts

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Inside Tractor Zoom With Hank Mandsager

AI is everywhere in the headlines. But what does it actually mean for your dealership? Hank Mandsager cuts through the hype and lays out where dealers stand — and where to start.
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Market Insights for July 2026

Three dealer consolidation deals in 30 days and the math driving them all. Andy Campbell covers the RDO–True North acquisition, the tariff cut that isn't cutting prices, what 62 dealers said worries them most, and the "purpling" of CNH.
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Closing the Technician Gap with AI: John Schmeiser of VisorPro

VisorPro COO, John Schmeiser, joins Beyond the Hood to unpack how AI is easing the technician shortage and strengthening dealer service departments.
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Equipment Trends for July 2026

Combines Top Dealer Worries, Planters Resurge & the $100K–$150K Breakdown | Equipment Trends — Beyond the Hood with Tractor Zoom
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Upcoming Events

September 15, 2026
Live on Zoom

Q3 Tractor Zoom Webinar: Save the Date

August 25, 2026
Salt Lake City, UT

Tractor Zoom at the RISK 360 Conference 2026

August 4, 2026
Springfield, Ill

Tractor Zoom at Dealership Minds Summit 2026

On-Demand Webinars

What the Data Is Telling Us: Industry Impacts on Equipment Valuations

What the Data Is Telling Us: Early Summer Equipment Market Webinar

Reading the Signals: Ag Credit Trends and Collateral Risk for 2026 – And Beyond

The Cost of Doing Nothing: Why Acting Now Matters More Than Ever

2025 End-of-Year Webinar: How Lenders Are Preparing for the Year Ahead

2025 End-of-Year Webinar: How Dealers Are Preparing for the Year Ahead

October Equipment Valuation Webinar: Pricing Confidently Into 2026

Moving Used Equipment Best Practices: Dealer Panel Webinar

Tractor Zoom Spring 2025 Data Insights & Market Trends Webinar

Success Stories

How Town & Country Implement Cut Quote Time by 50% with Anvil Pro

Faster Quote-Building
50%
Hours Saved Per Week Per Rep
2+
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How Campbell Tractor Connected Sales & Communications on One Platform

Overall Platform Adoption
83%
Request Utilization
78%
Learn more about this case study

How LandPro Equipment Improved Lead Follow-Up Across 19 Locations

Cross-Department / Location Visibility
100%
Utilization of Request Records
92%
Learn more about this case study

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