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Insights, Strategies, & Expert Guidance for Equipment Industry Professionals
Performance & Strategy
What the Summer Equipment Data Is Telling Dealers — and How to Respond
09 July 2026
Blogs
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Performance & Strategy
Building Trust and Transparency Around Your Data
15 August 2025
Industry Trends
How Iron Powers Ag: Understanding the Farm Equipment Market
23 July 2025
Industry Trends
What Equipment Dealers Think About the Market Heading Into Q3 2025
16 July 2025
Market Insights
June Equipment Market Trends: What’s Stabilizing, What’s Slipping?
30 June 2025
Performance & Strategy
Used Equipment Best Practices Expert Panel: Key Takeaways
27 June 2025
Performance & Strategy
Repricing 101: A Practical Guide for Equipment Dealerships
26 June 2025
Performance & Strategy
5 Reasons You Might Be Overvaluing Trade-Ins – And What to Do About It
09 June 2025
Performance & Strategy
Repricing Used Equipment: How to Reframe Risk and Unlock Inventory Movement
06 June 2025
Market Insights
Tractor Zoom Monthly Financial Digest: May 2025
30 May 2025
Performance & Strategy
How to Optimize (Not Just Increase) Your Sales Call Volume
27 May 2025
Performance & Strategy
Where to Cut Costs and Make Investments in Turbulent Times
23 May 2025
Market Insights
May 2025 Ag Equipment Market Trends: 5 Key Insights
23 May 2025
Performance & Strategy
Control What You Can Control in an Uncertain Market
16 May 2025
Performance & Strategy
Commit From the Top: Fostering Effective Change Management
09 May 2025
Industry Trends
Tariffs and the Used Equipment Market: Dealers Respond
25 April 2025
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Videos
Embracing AI and Data in Parts Management | Wayne Brozek
February 9, 2026
Inside Tractor Zoom | 2025 Growth
October 28, 2025
Unlocking the Value of Warranty in Equipment Sales | Jacob Bryce
September 22, 2025
Transforming Equipment Dealerships That Last | George Keen
May 22, 2025
Aged Inventory Challenges & Data Utilization | George Keen
May 5, 2025
Enhanced Sales Management for Dealers | George Keen
May 5, 2025
Texas Tough: Moving Equipment After Hurricanes & Economic Downturn | Brad Crist
December 18, 2024
Titan Machinery Used Equipment Management in 2024 & Beyond | Don Aberle
November 13, 2024
AGCO Used Equipment Outlook in the Southeast | John Hoffmann
October 30, 2024
Data Strategy 101 for Equipment Dealers | Timothy Johnson
October 7, 2024
Kubota Dealer & Technology Leader River Valley Tractor | Taylor Carlow
September 13, 2024
A Farmer's Perspective: Building Relationships with Dealers | Quentin Connealy
August 26, 2024
Farmer Buying Behavior: What Dealers & Lenders Need to Know | Brady Brewer
August 1, 2024
Leo Johnson: Dealership Succession Planning & Growth Through Acquisitions
July 19, 2024
Jim Rothermich: Land and Machinery Trends, Data, and Future Prospects
July 5, 2024
Van Wall & Vesel: Hiring Strategy & Talent Development for Dealerships
June 19, 2024
Duane Kautzman: Dealership Strategies for a Slower Farm Economy
June 7, 2024
Hank Mandsager: Leveraging AI as “Actionable Insights” for Dealerships
May 23, 2024
Pilot Episode: What Lies "Beyond the Hood"
May 23, 2024
Jason Hoult: Implementing Gradual Growth at Dealerships
May 23, 2024
Ivan and Brandon Dorhout: Developing Your Workforce and Planning for Succession
May 23, 2024
J.D. Marbury: Equipment Export Processes & Crazy Stories Abroad
May 23, 2024
Jeff Oldham: Leading a Dealership Culture of Innovation
May 23, 2024
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