Platforms

The Tractor Zoom Solution Suite

Tractor Zoom

Market your used equipment to a growing audience of qualified buyers across the country, all for free and with little, if any, effort of your part.

Tractor Zoom PRO

Streamline used equipment valuation and pricing decisions with the fastest growing, most transparent farm equipment and heavy machinery database.

Anvil PRO

Deliver a connected customer experience with the only scalable, dealership-specific CRM that connects inventory, customer data, and operation workflows.

Explore the Tractor Zoom Solution Suite ▸

Solutions

See how Tractor Zoom solutions help organizations digitally transform their business to make more connected, streamlined, and data-driven decisions around farm equipment and heavy machinery.

Solutions by Organization Type

For All Organizations

Equipment Comps & Values

Equipment Market Trends

Equipment Marketing

Tractor Zoom AI

For Financial Institutions

Equipment Lists

Equipment List App

For Equipment Dealerships

Dealer CRM

Appraisals & Trade Assessments

Inventory Management

Sales Pipeline

Sales Targets

Marketing Requests

Order to Cash

Wholesale Marketplace

Who We Serve

Tractor Zoom leverages data and technology to empower business decisions. See how we're uniquely positioned to help your organization.

By Organization Type

Equipment Dealerships

Farm Credit System

Ag Lenders

Auctioneers

By Industry

Agriculture

Construction

Resources

From market trends to data-driven inventory management strategies, change management best practices, and more – Tractor Zoom has you covered.

Resources

Events & Webinars

Customer Stories

Knowledge Base

Blog

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Platforms

Solutions

Who We Serve

Resources

The Tractor Zoom Solution Suite

Tractor Zoom

Market your used equipment to a growing audience of qualified buyers across the country, all for free and with little, if any, effort of your part.

Tractor Zoom PRO

Streamline and automate used equipment valuation and pricing decisions with the fastest growing, most transparent farm equipment and heavy machinery database.

Anvil PRO

Deliver a connected customer experience with the only scalable, dealership-specific CRM that seamlessly connects inventory, customer data, and operation workflows.

Explore the Tractor Zoom Solution Suite ▸

REAL-TIME EQUIPMENT VALUATION & PRICING

POWERED BY THE FASTEST GROWING, MOST TRANSPARENT FARM EQUIPMENT AND HEAVY MACHINERY DATABASE

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EQUIPMENT LISTS

Calculate Accurate Equipment Valuations at Scale

Equipment Lists in Tractor Zoom Pro are designed to actively monitor the value of equipment tied to a farmer or business, unburdening your team with the task of keeping up with changing market values, or manually redoing assessment work year after year.

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See Equipment Lists in Action

HOW YOU BENEFIT

Increase appraisal accuracy and efficiency across the organization

Ag lenders responsible for valuing farm equipment typically appraise entire fleets of equipment and re-evaluate the machinery on a periodic basis. Equipment Lists, which build upon the benefits of equipment search, streamline recurring valuations by saving all pieces of equipment tied to a farm or business, alongside relevant comps and their values, within Tractor Zoom Pro.

Standardized valuations

The Equipment Lists structure ensures everyone is performing valuations or appraisals in the same manner, regardless of the title, tenure, or location of the individual or team.

Automatic values

Once an Equipment List is created, values are updated automatically, replacing the manual work of identifying current values as the market changes. It’s an essential tool for monitoring the value of the portfolio and ensuring the organization is in a position to manage its existing risk and adjust accordingly.

Transparent calculations

Building an Equipment List and saving it in one location adds transparency to how values were calculated, helping organizations create traceability for audit, exam, or regulation requirements.

Improved efficiency up to 85%

Automated valuations are proven to increase efficiency 60-85% and enable you to spend more time closing new loans and servicing existing accounts.

Mobile app

The Tractor Zoom Pro App for Equipment Lists is the ultimate digital solution for standardized field inspection workflow, accurate data collection, and seamless syncing to Equipment Lists.

ACCURATE VALUES

SEAMLESS ADOPTION

Designed for the modern workforce, Iron Comps provides all the accuracy, efficiency, and profitability of a big data platform while still quickly adapting to a business’ preferred processes.

ACTIONABLE INSIGHTS

Sale data on heavy equipment is just that, data. Iron Comps provides value by translating data into actionable insights that can be leveraged to make profitable business decisions.