How Great Plains Kubota Cut Quote-to-Close Time by 50% With Anvil Pro
10/1/2025
The problem: Fragmented quoting, low visibility
At Great Plains Kubota, sales data was scattered across locations, with no consistent method to track quote status or follow-up. Managers couldn’t tell which deals were active, overdue, or lost.
“We simply didn’t know which quotes had stalled—or why.” — Aaron Hicks, Sales Director, Great Plains Kubota
The solution: A centralized, dealer-focused CRM and visual pipeline tool
They adopted Anvil Pro to standardize quoting processes, give managers real-time visibility into every deal, and create accountability across branches.
Results that move the needle
By rolling out Anvil Pro across the organization, Great Plains Kubota achieved:
- ~95% adoption across locations
- Over 50% reduction in quote-to-close time (from ~20 days to ~9.5 days)
- Clearer insights, faster coaching, and fewer lost follow-ups
Download the full case study to see how Great Plains Kubota brought clarity and consistency to their quoting process while boosting pipeline performance.
