How Hoober Inc. Centralized Its Inventory Pricing Strategy
9/10/2025The Problem: How to centralize trade-ins and pricing across 10+ locations?
When Kevin Vandervort took over as Corporate Used Equipment Manager at Hoober Inc., he inherited a trade-in process that was paper-based, decentralized, and inconsistent across locations.
Sales reps often relied on outdated data sources, and only about 30–40% of trade-ins were reviewed centrally leading to costly mistakes like holding dozens of overvalued, slow-moving units.
Kevin knew Hoober needed a better way. That search led him to Tractor Zoom Pro, where real-time sold data and centralized oversight gave him the tools to protect margins and move inventory faster.
“You’re not taking a trade-in – you’re buying a piece of equipment to resell. You have to make sure you’re buying it right.” — Kevin Vandervort, Corporate Used Equipment Manager, Hoober Inc.
Results that made an impact
By standardizing appraisals and using Tractor Zoom Pro’s comps and reporting tools, Hoober achieved measurable improvements:
- 85% of appraisals reviewed centrally (up from 30–40%)
- 30 – 45 minutes saved per high-value appraisal
- Reduced aged inventory and fewer margin-eroding price drops
With centralized oversight and real-time data, Kevin and his team now have confidence in every trade-in decision — and their dealership is better positioned to compete in today’s volatile market.
Download the full case study to see how Hoober Inc. rebuilt its trade-in process and how your dealership can do the same.
